Market/Making: Producing Social Worlds through Economic Action

Juan Pablo Pardo-Guerra

Juan Pablo Pardo-Guerra
Associate Professor
UC San Diego
https://pardoguerra.org/

This talk explores the forms of work deployed by organizational actors in co-producing markets and institutional domains. It does so through studies of two very different settings: stock exchanges, where ‘invisible’ organizational workers transformed the nature of trading and the social fabric of finance; and higher education, where scholars have awkwardly adopted forms of market-oriented quantification as mechanisms for sustaining their public value. Through these two studies, the talk concludes with thoughts about the nature of markets in contemporary societies, arguing for a notion of ‘reverse embeddedness’—that is, for a reclaiming of markets and market-devices as constitutive of contemporary social life.